WordPress or Shopify: Which eCommerce platform is right for you?

Introduction

When talking about eCommerce platforms, though you can find many good options available, it is possible that you might get confused between Shopify and WordPress. This article will get you a deeper review about these two renowned platforms, focusing on the benefits they offer in terms of eCommerce.

WordPress Overview

Being a well-known strong, scalable, and powerful platform, it's no surprise that you can create an online store using WordPress. WordPress is a flexible content management system that provides various themes and plugins to assist you in creating an online store and personalizing your e-commerce website.

Top Features:

• Powerful shopping cart and checkout options, along with various payment gateway
• Simple and easy-to-use system for managing content options to increase traffic to your site
• Thousands of free and premium themes to build your own ecommerce store
• Create multilingual websites with custom post types specific to each region

Shopify Overview

Shopify is an extensive eCommerce platform that comes with an array of features and tools that assist you in creating an online store and running your business.

Top Features:

• Customer support is available via chat, email, or an active community, an extensive knowledge base
• An ecommerce front-end that has drag-and-drop store builders simplifies the process of building your online store
• The customized themes permit you to build a responsive online store.
• Intuitive and effective analytics dashboards allow you to easily manage your inventory and store

Shopify vs. WordPress: Major Differences

A. Different Core Audiences

Shopify: It opens opportunities for people with no prior needed skills to develop websites. It makes it possible for anyone to set up an online store within minutes without writing only a single line of code, unless they require something unique.

WordPress: Mostly targets a broader range of users. Although it is possible to develop and maintain a WordPress website with no web design or programming abilities, thanks to the visual editors like Divi or Ememetor. But in most cases, you'll need to configure your site prior to publishing.

B. Different Software Solution Types

Shopify: It is a SaaS program that manages administration and hosting of your sites. Costs and work associated with improvements to security, speed and hosting gets reduced since the service handles it.

WordPress: An open-source platform that is easy to install by your own hosting server and then manage by hand. It's free to set up, install and maintain.

C. Focus

Shopify: The top eCommerce platform specifically designed for small-scale enterprises, it comes with almost everything you need to start your store and get it up running right in the initial setup.

WordPress: Isn't an AIO solution for creating online stores. Instead, you'll need to integrate eCommerce on the WordPress web page by installing the eCommerce plugin that you prefer.

D. Hosting

Shopify: Shopify does not require the hassle of purchasing hosting and installing. The website you host will be through Shopify's server. You will only require a browser for the web along with an internet connection to control your online store.

WordPress: The platform does not provide a hosted service. It is your responsibility to manage hosting, maintaining or installing new updates.

E. Customization Capacity

Shopify: Shopify is a beacon of user-friendliness, providing an easy-to-use, but sufficient amount of choices for customization to business owners.

WordPress: Champion in the field of personalization, it offers users unlimited possibilities to modify and customize. The vast array of plugins on WordPress lets you integrate most features, opening ways to create a personalized website.

Shopify or WordPress: Conclusion

In the fast-paced online world, identifying the right eCommerce platform is a highly debated topic when it comes to finding a platform for novices in business to experienced entrepreneurs. The market appears to have narrowed to two major players in the eCommerce field: Shopify and WordPress. You can use these two platforms to build a website, from pre-made templates through getting help from an experienced Website Designing Company in Noida. So, with the above discussion and comparison, you can easily pick out one that suits your preferences.